Ep. 111: Building a unique Culture in Multifamily Real Estate

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Lance is the Founder and Managing Partner of Verivest, an end-to-end real estate investment platform designed to bring transparency and trust to middle-market investing, and a Principal in Fairway America, a real estate private equity firm in Portland, Oregon.

JP Albano of SignificanLC joins Lance to discuss how he entered the real estate world. Starting with the multifamily strategy, JP found his stride and has continued to gain momentum throughout his journey. Everything changed when he met his now mentor Howard Primer, a multifamily veteran, who has ultimately helped his company establish a sense of belonging within their multifamily units without having the renter/tenant dynamic. Building communities where people feel seen, valued and heard has made all the difference in retaining members of their communities. SignificanLC prides themselves on their personal approach in multifamily real estate

This Week’s Guest


Prior to starting Co-founding Significan, JP worked as an Enterprise Account Manager for a Technology Reseller in the NYC metro region. Managing relationships and adding value for this costumers, JP understands how to solve problems for his clients and create “win-win-win” situations for them and for vendors. JP has transacted well over $100M in sales during his career.

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Episode 111