Ep. 78: Finding Purpose in Real Estate Investing, with JP Newman and Adrian Lufschanowski

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Lance is the Founder and Managing Partner of Verivest, an end-to-end real estate investment platform designed to bring transparency and trust to middle-market investing, and a Principal in Fairway America, a real estate private equity firm in Portland, Oregon.

Adrian Lufschanowski and JP Newman from Thrive FP join Lance to kick off a three part mini-series. Wondering what FP stands for? For Purpose, For Profit. JP and Adrian’s mission of building community and changing lives through real estate investing is truly inspiring. They dive into how they retain their tenants, their motivation to help communities thrive and how this ultimately benefits their investors. This episode demonstrates the compassion and drive that they bring to Thrive FP daily and how partnering with Veritas Impact Partners has furthered their mission.

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Adrian’s career in raising capital started sixteen years ago with a venture capital firm, Elevation Capital Partners. His focus was start-ups and real estate investments. Adrian’s knowledge and expertise in financial markets and investments has added to his aptitude to identify sound start -ups and real estate ventures. For 10 years, Adrian studied the financial markets in depth to identify viable investments, perform risk/reward analysis, and preserve capital in his trading of equities and derivatives. During this time, Adrian developed his ability to communicate and create long-lasting relationships, which helped him to successfully fund these deals.

In 2007, Adrian was recruited to join First Capital Funding (Now Thrive FP) as Director of Investor Relations. Adrian helped launch the hard money side of the business and was key in raising over $300,000 million of hard/private money loans, making First Capital Funding a top player in the state of Texas.

In 2009, JP and Adrian had early identified the growing demand for multifamily housing in Texas and began acquiring a portfolio of 11,000 units with several strategic operating partners.

Adrian obtained his BA in Psychology from The University of Texas at Austin. He then received his Masters of Human Services in Business Administration (MBA) and Social Psychology at St. Edward’s University.

In 2005, JP expanded the presence of Thrive, FP LLC (formerly known as Principals Capital Funding) from Los Angeles, California to Austin, Texas, as he foresaw the long-term fundamentals of the Texas economy.

In 2009, JP together with Adrian Lufschanowski, had early identified the growing demand for multifamily housing in Texas and began acquiring a portfolio of 11,000+ units with several strategic operating partners totaling over $1 billion in assets.

In addition, they created a division that provided commercial debt, Thrive Lending, which has become a preeminent real estate lending company in Central Texas, successfully funding over $400 million in loans.

Thrive, FP stands for purpose, for profit. We stand by principles of Conscious Capitalism, enabling all stakeholders in our company to “Thrive”. In 2019, the company launched a nonprofit organization, Veritas Impact Partners, to provide health, education, and financial services for the workforce housing residents living in apartments. The mission is to create connected communities and to lighten the load of these cost-burdened residents.

JP is a graduate of the University of California, Los Angeles (UCLA) and is an avid mountain biker, skier and wake-surfer. He and hi

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Episode 78