Ep. 33: Boring is the New Sexy, with John Casmon

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Lance is the Founder and Managing Partner of Verivest, an end-to-end real estate investment platform designed to bring transparency and trust to middle-market investing, and a Principal in Fairway America, a real estate private equity firm in Portland, Oregon.

John Casmon of Cincinnati-based Casmon Capital Group is a former marketing exec turned investment sponsor, and host of the Target Market Insights podcast. He and Lance discuss the John’s belief in the “boring” fundamentals when is comes to assessing deals, markets, and partnership opportunities. This includes his focus on cash flow, developing a sound business plan, project management, and assessing the health of a market.

This week’s guest

John Casmon launched Casmon Capital Group to help busy professionals invest in real estate without taking on a second job. We’ve helped families invest in close to $90M in multifamily apartments to create passive income and generational wealth. John hosts the Target Market Insights: Multifamily + Marketing podcast and is the co-founder of the Midwest Real Estate Networking Summit. As a former marketing executive, John oversaw marketing campaigns for General Motors, PepsiCo, and MillerCoors. 

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Episode 33